H1 2025 Intellectual Property Newsletter

Editor’s NoteIP is taking center stage in today’s innovation-driven economy, with growing awareness of its strategic importance in both creative and commercial sectors. At KENNA, we are committed to helping IP owners move beyond the basics of registering towards harnessing the commercial potential of their intellectual assets. Our goal is to support innovators, creators, and organisations in transforming IP ownership into sustainable sources of wealth. The Intellectual Property landscape offers broad and continually evolving opportunities. From licensing and franchising to digital platforms, there are many avenues through which IP rights can be leveraged for income.

Accordingly, it is not enough to simply have a spreadsheet listing registered trademarks and renewal dates; organisations must understand that true value lies in having an effective IP strategy, i.e., understanding how, when, and where to commercialise and protect your IP. These periodic newsletters will provide our readers with valuable insights into the IP world. In this edition, we discuss the commercialisation of IP rights, provide a practical guide to understanding sampling and interpolation in the music industry, and explore some key issues surrounding IP ownership in the era of Artificial Intelligence. We also provide updates on recent legal and regulatory developments relating to Intellectual Property.

Through this newsletter and future editions, we aim to keep you informed, inspired, and strategically positioned in the evolving IP landscape. With IP ownership comes not just protection, but great opportunities.